MD IRFAN HOSSAIN

Digital Marketing & Procurement Specialist

China–Bangladesh Trade • B2B Growth • Social Media Advertising • Import-Export Operations

About Me

Professional Background & Expertise

I work at the intersection of digital marketing, procurement, and international trade, helping businesses scale through video-driven marketing strategies and efficient supply chain solutions.

My experience spans high-performing video content and advertising for platforms such as Facebook, TikTok, Instagram Reels, and YouTube, alongside hands-on sourcing and procurement operations within China–Bangladesh trade corridors.

Currently serving as a Sourcing & Procurement Assistant at Annex Cargo, I collaborate with Chinese suppliers, negotiate terms, and support logistics to strengthen cross-border supply chains.

As the Founder of OTRO Innovations LLC, I lead initiatives in content creation, digital marketing, and import–export expansion—bridging Asian markets with a practical, results-focused approach.

"Open to meaningful conversations around business growth, digital strategy, procurement, and cross-border trade."

Professional Experience

Career Journey & Key Achievements

Sourcing & Procurement Assistant

Annex Cargo February 2023 – Present
  • Spearheaded research to assess Chinese suppliers, ensuring alignment with quality and cost standards
  • Secured competitive pricing and terms, enhancing cost efficiency in procurement processes
  • Orchestrated end-to-end procurement for timely order fulfillment between China and Bangladesh
  • Maintain regular communication with suppliers through WeChat and email

Small Business Owner

OTRO Innovations LLC 2019 – Present
  • Founded OTRO Innovations LLC in New Mexico, USA for content creation and digital marketing
  • Developed digital marketing campaigns utilizing Facebook ads and lead generation strategies
  • Strategized 4X to 40X growth plan for import-export operations between China and Bangladesh

Co-Founder & Digital Marketer

IRFAN Deals BD December 2020 – Present
  • Co-founded platform specializing in pre-order and import of products from international markets
  • Managed digital marketing efforts focusing on customer acquisition through targeted campaigns
  • Oversaw logistics ensuring delivery within 20-25 days for pre-orders

Independent Consultant

Digital Marketing & Product Sourcing January 2020 – December 2022
  • Managed social media campaigns and product sourcing for local retail businesses
  • Sourced products from Alibaba and 1688.com across Guangzhou and Yiwu
  • Provided business continuity support during pandemic-related supply chain disruption

Virtual Assistant | Freelancer

Fiverr July 2017 – Present
  • Delivered virtual assistance services including web research and inbox management
  • Ensured client satisfaction through clear communication and timely problem resolution
  • Managed multiple tasks independently with strong organizational skills

Education & Research

Academic Background & Scholarly Contributions

Education

Bachelor of Arts in English 2018 – 2022
National University, Bangladesh

Focus: Literature, linguistics, and communication

Achievements: Developed analytical writing, intercultural communication, and critical thinking skills

Medium of Instruction: Entire BA program conducted in English

Research Publications

1. The Impact of Mobile-Based FinTech Lending Platforms

Md Imran; Md Irfan Hossain; Tarannum Nishat Anika (2026)
International Journal of Innovative Science and Research Technology, 11(1), 35-42 DOI: 10.38124/ijisrt/26jan087

2. Behavioral Intention to Use Cryptocurrency

Md Akash; Shake Farhan; Md Irfan Hossain; Faisal Hossain (2026)
International Journal of Asian Social Science — Accepted

3. Manuscript Under Review

Md Akash; Shake Farhan; Md Irfan Hossain (2025)
Journal of Electronic Business & Digital Economics

"How TikTok, Instagram, and Side–Hustle Cultures Drive Gen Z's Digital Entrepreneurial Intentions"

Research Interests: International Trade, Digital Entrepreneurship, FinTech Adoption

Skills & Expertise

Technical Abilities & Language Proficiency

Digital Marketing

  • Meta Ads Manager
  • Social Media Campaigns
  • Email Marketing & Drip Campaigns
  • Facebook, TikTok, Instagram Reels
  • YouTube Content Strategy
  • Lead Generation

Trade & Operations

  • Supplier Negotiation
  • Product Sourcing (Alibaba, 1688.com)
  • Import-Export Operations
  • Logistics Coordination
  • China-Bangladesh Trade Corridors
  • Quality Verification

Languages

  • Bengali Native
  • English C1 (Professional)
  • Mandarin Chinese HSK 1
  • Urdu Professional
  • Hindi Professional

Connect With Me

Let's build something great together

Saidpur, Bangladesh

Send Me a Message